Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 23
Issue Date | Title | Author(s) | Editor(s) | Type |
6-May-2021 | Look Who’s Talking: Exploring Older Adults’ Organic Electronic Word-of-Mouth (eWOM) | Wilson-Nash, Carolyn | - | Conference Paper |
2015 | "It's Like Somebody Else's Pub": Understanding Conflict in Third Place | Goode, Amy; Anderson, Stephanie | Diehl, Kristin; Yoon, Carolyn | Conference Paper |
2-Jul-2019 | From F.O.M.O. to Changxin: A Cross-cultural Exploration of Consumer Response to Newness in the Fast-moving Consumer Goods Industry | Wilson-Nash, Carolyn; Xiao, Sarah | - | Conference Paper |
8-Jul-2013 | Gift-Giver's Attachment Styles and the Experience of Emotions | Branco-Illodo, Ines; Tynan, Caroline; Heath, Teresa | - | Conference Paper |
2016 | Complexity of Dyadic Gift-Giving Forms: A New Framework | Branco-Illodo, Ines; Heath, Teresa; Tynan, Caroline | Petruzelli, L; Winer, RS | Conference Paper |
2015 | Consuming beyond survival: an evolutionary approach to sustainable consumption | Eiseman, Danielle L; Black, Iain R; Sang, Katherine J | - | Conference Paper |
6-Jun-2018 | When consumers switch product form: A cross-country study between UK, Brazil and China | Wilson, Carolyn; Xiao, Sarah Hong; Wang, Xing; Kureshi, Ibad; Esquejo, Nats; Murphy, Paul; Davis, Trevor | - | Conference Paper |
2011 | 'Warhol': 'Celebritisation' as Human Branding | Daza-LeTouze, Claudia; Brownlie, Douglas; Hewer, Paul; Kerrigan, Finola | Patterson, A; Oakes, S | Conference Paper |
2011 | 'Discourse AND Figure': Learning through visual regimes of signification | Brownlie, Douglas; Kerrigan, Finola | Patterson, A; Oakes, S | Conference Paper |
Jul-2017 | From 'Spiral Scratch' to PledgeMusic: The Birth and Rebirth of Punk Culture's Entrepreneurial Spirit | Wohlfeil, Markus | - | Conference Paper |
Jul-2011 | There's Something about Jena Malone: New Insights into How Celebrities Appeal to Consumers | Wohlfeil, Markus | - | Conference Paper |
Jul-2012 | Between Authenticity and Entertainment: The Film Studio as a Brand Land Experience - A Photographic Essay | Wohlfeil, Markus | - | Conference Paper |
31-Mar-2006 | The Family Inheritance - Are Attitudes to Advertising Kept in the Family? | Tinson, Julie; Nancarrow, Clive | - | Conference Paper |
2009 | Culinary culture, gastrobrands and identity myths: 'Nigella', an iconic brand in the baking | Hewer, Paul; Brownlie, Douglas | McGill, AL; Shavitt, S | Conference Paper |
6-Dec-2005 | Tweenagers influence on purchase decision-making: A gender role orientation (GRO) perspective | Tinson, Julie; Nancarrow, Clive | Purchase, S | Conference Paper |
6-Dec-2005 | Investigating Community or Peer Group Influence among Early Adolescents | Nuttall, Peter; Tinson, Julie | Purchase, S | Conference Paper |
6-Dec-2005 | Multiple Selves and the Relevance of the Familial Context | Nuttall, Peter; Tinson, Julie | Purchase, S | Conference Paper |
2015 | Learning Film Magic from the Professionals: The Film Studio as a Tourist Destination | Wohlfeil, Markus | O'Malley, L; Patterson, M; Lichrou, M | Conference Paper |
2014 | And May the Odds Be Always in Your Favour: What ‘The Hunger Games’ Can Teach Us about Today’s Marketing Academia | Wohlfeil, Markus | Robson, J; Doherty, AM; Sekhon, Y | Conference Paper |
2011 | ’The Book of Stars’: Understanding a Consumer’s Fan Relationship with a Film Actress through a Narrative Transportation Approach | Wohlfeil, Markus; Whelan, Susan | - | Conference Paper |
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 23