STORRE

This paper examines the role of accelerator programmes in promoting transnational entrepreneurship. Designed to assist the growth of start-ups by providing seed finance and structured entrepreneurship support, these programmes are now a prominent feature in many entrepreneurial ecosystems around the world. Drawing on in-depth qualitative evidence focused on one particular accelerator programme, this paper shows how they play an important intermediary or “brokerage mechanism” providing start...

Understanding the behaviour of the equity yield and its relation to the bond yield is important for portfolio managers and those engaged in modelling the interaction between asset classes. During the mid-1900s, the equity yield—which was previously greater than the bond yield—declined, while the bond yield rose and became higher. Research, seeking to understand this, put forward the view that stock and bond return volatility is key. Evidence from the 2000s suggest that the relative values of ...

Sexual appeals remain a very popular advertising technique yet questions regarding their use remain, including how they can be used to appeal to men and women simultaneously. Literature examining what men and women find sexually appealing and the body language used to signal relationship status guided development of two appeal types: 'Intimate' portrayed a couple in an intimate stable relationship whereas 'Objectified' showed them as sexual objects. These were combined with different levels o...

This research examines the savoring or eating behaviors by which consumers are able to adjust their level of satiation to accommodate different portion sizes. Over three experiments it shows that consumers who receive a smaller number of chocolates than initially expectedcompensate by eating more slowly (an effect mediated by number of chews) pay more attention to the experience, take longer to rate each chocolate and show increased levels of satiation, relative to consumers who, while eating...