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http://hdl.handle.net/1893/35206| Appears in Collections: | Marketing and Retail Journal Articles |
| Peer Review Status: | Refereed |
| Title: | Theorizing consumption and markets in the context of religion: A commentary section on Appau’s (2021) ‘divine economic system’ |
| Author(s): | Jafari, Aliakbar moufahim, mona Rinallo, Diego Appau, Samuelson |
| Contact Email: | mona.moufahim@stir.ac.uk |
| Keywords: | Consumption the market religion institutions religionization of the market marketization of religion the sacred and the profane divine economic system market and non-market exchange spirituality |
| Issue Date: | 23-Jan-2023 |
| Date Deposited: | 16-Apr-2023 |
| Citation: | Jafari A, moufahim m, Rinallo D & Appau S (2023) Theorizing consumption and markets in the context of religion: A commentary section on Appau’s (2021) ‘divine economic system’. <i>Marketing Theory</i>. https://doi.org/10.1177/14705931231153192 |
| Abstract: | This commentary section presents a dialogical discussion on Appau’s (2021) ‘Toward a divine economic system’, an article in which he explores religious exchanges in the context of a Pentecostal Church in Ghana and proposes ‘the divine economy’ as an alternative economic system to interrogate and extend scholarship on the relationship between the market and religion. In a thought-provoking conversation, four commentators (including Appau) engage in a critical discussion aimed at generating new ideas on theorizing the complex relationship between the market, consumption, and religion. |
| DOI Link: | 10.1177/14705931231153192 |
| Rights: | This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage). |
| Notes: | Output Status: Forthcoming/Available Online |
| Licence URL(s): | http://creativecommons.org/licenses/by-nc/4.0/ |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 14705931231153192.pdf | Fulltext - Published Version | 713.31 kB | Adobe PDF | View/Open |
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