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http://hdl.handle.net/1893/9195| Appears in Collections: | Psychology Journal Articles |
| Peer Review Status: | Refereed |
| Title: | Living Organ Donation: the Effect of Message Frame on an Altruistic Behaviour |
| Author(s): | McGregor, Lesley M Ferguson, Eamonn O'Carroll, Ronan |
| Contact Email: | ronan.ocarroll@stir.ac.uk |
| Keywords: | living donation message frame questionnaire transplantation vignette Medical ethics |
| Issue Date: | Sep-2012 |
| Date Deposited: | 24-Sep-2012 |
| Citation: | McGregor LM, Ferguson E & O'Carroll R (2012) Living Organ Donation: the Effect of Message Frame on an Altruistic Behaviour. Journal of Health Psychology, 17 (6), pp. 821-832. https://doi.org/10.1177/1359105311423862 |
| Abstract: | Objective: This experimental study investigates the impact of message frame and risk perceptions upon willingness to consider living organ donation. Design: A 2 (gain vs. loss) by 2 (liver vs. kidney) by 2 (involved vs. not involved) between-group study was conducted. Method: Eighty-seven participants completed a questionnaire after reading a vignette designed to invite participants to consider living kidney or liver donation. Results: Within a gain frame scenario, willingness to donate was significantly higher when the risk of donating was lower. Conclusion: The results have important implications for the generalizability of framing theories and the promotion of living organ donation. |
| DOI Link: | 10.1177/1359105311423862 |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| ocarroll_JHP_2012.pdf | Fulltext - Published Version | 803.79 kB | Adobe PDF | Under Embargo until 2999-12-22 Request a copy |
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