Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/30893
Appears in Collections:Accounting and Finance Newspaper/Magazine Articles
Title: What a 1960s cartoon cat tells us about the post-crisis mortgage market
Author(s): Webb, Robert
Keywords: Global financial crisis
Debt
Mortgage
Home ownership
Issue Date: 20-May-2016
Publisher: The Conversation Trust
Citation: Webb R (2016) What a 1960s cartoon cat tells us about the post-crisis mortgage market. The Conversation. 20.05.2016. http://theconversation.com/what-a-1960s-cartoon-cat-tells-us-about-the-post-crisis-mortgage-market-59496
Abstract: First paragraph: Marketers are supposed to be inventive folk – and attempting to interpret their thinking can sometimes invite a descent into the futility of literary criticism. Even so, Halifax’s decision to build its latest mortgage-lending campaign around Top Cat deserves attention, as it might just tell us something about the changing terrain of the UK home-buying landscape.
Type: Newspaper/Magazine Article
URI: http://hdl.handle.net/1893/30893
Rights: The Conversation uses a Creative Commons Attribution NoDerivatives licence. You can republish their articles for free, online or in print. Licence information is available at: http://creativecommons.org/licenses/by-nd/4.0/
Affiliation: University of Nottingham
Licence URL(s): http://creativecommons.org/licenses/by-nd/4.0/

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