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dc.contributor.authorKotzab, Herbert-
dc.contributor.authorTeller, Christoph-
dc.contributor.authorGirz, Heidrun R-
dc.contributor.editorSchnedlitz, Peter-
dc.contributor.editorMorschett, Dirk-
dc.contributor.editorRudolph, Thomas-
dc.contributor.editorSchramm-Klein, Hanna-
dc.contributor.editorSwoboda, Bernhard-
dc.description.abstractThe evolution of barcode systems will enter a new stage in 2010. The GS1 DataBar will complement and consequently replace the existing EAN/UPC standards. This paper elaborates on the main conceptual differences between these two barcode generations and discusses evolving potentials of the GS1 DataBar. Based on that, results from a Delphi study are presented comprising the notions of 15 experts who represent different partners of grocery supply chains. The results from two Delphi rounds show that the respondents see an extraordinary importance of this new barcode generation for the collaboration between supply chain partners. This standard is also seen to facilitate instore-logistics processes with respect to bulk fresh food products.en_UK
dc.publisherSpringer (Gabler Verlag)-
dc.relationKotzab H, Teller C & Girz HR (2009) The GSI Databar and Its Future Application - Results from a Delphi Study. In: Schnedlitz Peter, Morschett Dirk, Rudolph Thomas, Schramm-Klein Hanna, Swoboda Bernhard (ed.). European Retail Research. European Retail Research, Volume 23, Issue II, Wiesbaden: Springer (Gabler Verlag), pp. 77-88.-
dc.relation.ispartofseriesEuropean Retail Research, Volume 23, Issue II-
dc.rightsThe publisher does not allow this work to be made publicly available in this Repository. Please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author; you can only request a copy if you wish to use this work for your own research or private study.-
dc.subjectDelphi methoden_UK
dc.subjectfresh productsen_UK
dc.subjectpoint-of-sale systemsen_UK
dc.subject.lcshDelphi method-
dc.subject.lcshFood industry and trade Technological innovations-
dc.titleThe GSI Databar and Its Future Application - Results from a Delphi Studyen_UK
dc.typePart of book or chapter of booken_UK
dc.rights.embargoreasonThe publisher does not allow this work to be made publicly available in this Repository therefore there is an embargo on the full text of the work.-
dc.type.statusBook Chapter: publisher version-
dc.citation.btitleEuropean Retail Research-
dc.contributor.affiliationCopenhagen Business School-
dc.contributor.affiliationMarketing and Retail Division-
dc.contributor.affiliationGSI Austria GmbH-
Appears in Collections:Marketing and Retail Book Chapters and Sections

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