Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/28677
Appears in Collections:Psychology Journal Articles
Peer Review Status: Refereed
Title: Women's preferences for men's facial masculinity are strongest under favourable ecological conditions
Author(s): Marcinkowska, Urszula M
Rantala, Markus J
Lee, Anthony J
Kozlov, Mikhail V
Aavik, Toivo
Cai, Huajian
Contreras-Garduño, Jorge
David, Oana A
Kaminski, Gwenaël
Li, Norman P
Onyishi, Ike E
Prasai, Keshav
Pazhoohi, Farid
Prokop, Pavol
Rosales Cardozo, Sandra L
Contact Email: anthony.lee@stir.ac.uk
Keywords: Facial attractiveness
facial masculinity
sexual selection
cross-cultural
mate preferences
Citation: Marcinkowska UM, Rantala MJ, Lee AJ, Kozlov MV, Aavik T, Cai H, Contreras-Garduño J, David OA, Kaminski G, Li NP, Onyishi IE, Prasai K, Pazhoohi F, Prokop P & Rosales Cardozo SL (2018) Women's preferences for men's facial masculinity are strongest under favourable ecological conditions. Scientific Reports.
Abstract: The strength of sexual selection on secondary sexual traits varies depending on prevailing economic and ecological conditions. In humans, cross-cultural evidence suggesting women's preferences for men’s testosterone dependent masculine facial traits are stronger under conditions where health is compromised, male mortality rates are higher and economic development is higher. Here we use a sample of 4483 exclusively heterosexual women from 34 countries and employ mixed effects modelling to test how social, ecological and economic variables predict women’s facial masculinity preferences. We report women’s preferences for more masculine looking men are stronger in countries with higher sociosexuality and where national health indices and human development indices are higher, while no associations were found between preferences and indices of intra-sexual competition. Our results show that women’s preferences for masculine faces are stronger under conditions where offspring survival is higher and economic conditions more favorable.
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