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Appears in Collections:Psychology Journal Articles
Peer Review Status: Refereed
Title: Theory and method of social representations
Author(s): Wagner, Wolfgang
Duveen, Gerard
Farr, Robert M
Jovchelovitch, Sandra
Lorenzi-Cioldi, Fabio
Markova, Ivana
Rose, Diana
Issue Date: 30-Apr-1999
Date Deposited: 6-Nov-2018
Citation: Wagner W, Duveen G, Farr RM, Jovchelovitch S, Lorenzi-Cioldi F, Markova I & Rose D (1999) Theory and method of social representations. Asian Journal of Social Psychology, 2 (1), pp. 95-125.
Abstract: This paper gives an overview of social representation theory, definitions of the key terms and of the social processes leading to a representation and to social identity. Six empirical studies are presented and details of their methods and findings are given to illustrate this social psychological approach. These studies are about the ontogenesis of gender, the public sphere in Brazil, madness on British television, images of androgyny in Switzerland, individualism and democracy in post-communist Europe and metaphorical thinking about conception. The methods are ethnography, interviews, focus-groups, content analysis of media, statistical analysis of word associations, questionnaires and experiments. Finally, social representation theory is compared to theories of attitudes, schemata and social cognition.
DOI Link: 10.1111/1467-839X.00028
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