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Appears in Collections:Marketing and Retail Newspaper/Magazine Articles
Title: ’Tis the season to spend, spend, spend ... or so retailers would have us think
Author(s): Sparks, Leigh
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Issue Date: 2-Dec-2014
Date Deposited: 1-Jul-2016
Publisher: The Conversation Trust
Citation: Sparks L (2014) ’Tis the season to spend, spend, spend ... or so retailers would have us think. The Conversation. 02.12.2014.
Abstract: First paragraph: Advent – the season of preparing for Christmas – has only just begun. But the build up to the consumption bonanza that Christmas has come to represent, started weeks ago. And to give retailers a December boost as they enter the holiday home straight, there’s now Black Friday and Cyber Monday to get and keep us spending. Access this article on The Conversation website:
Type: Newspaper/Magazine Article
Rights: The Conversation uses a Creative Commons Attribution NoDerivatives licence. You can republish their articles for free, online or in print. Licence information is available at:
Affiliation: Marketing & Retail
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