|Appears in Collections:||Psychology Journal Articles|
|Peer Review Status:||Refereed|
|Title:||The Effectiveness of Gain- Versus Loss-Framed Health Messages in Improving Oral Health in Iranian Secondary Schools: A Cluster-Randomized Controlled Trial|
|Authors:||Pakpour, Amir H|
Yekaninejad, Mir Saeed
Sniehotta, Falko F
Updegraff, John A
Dombrowski, Stephan U
|Citation:||Pakpour AH, Yekaninejad MS, Sniehotta FF, Updegraff JA & Dombrowski SU (2014) The Effectiveness of Gain- Versus Loss-Framed Health Messages in Improving Oral Health in Iranian Secondary Schools: A Cluster-Randomized Controlled Trial, Annals of Behavioral Medicine, 47 (3), pp. 376-387.|
|Abstract:||Background: Adherence to oral self-care behaviors is low among adolescents. Purpose: This study aims to examine effects of two message framing interventions on oral self-care behaviors and health among Iranian adolescents. Methods: Cluster-randomized controlled trial, with four schools randomly assigned to receive gain-framed, loss-framed, or no messages. Brushing/flossing, attitudes, intentions, oral health related quality of life (OHRQOL), and clinical examinations were measured at baseline, two and twenty-four weeks. Data were analyzed using multilevel modeling. Results: At 2 weeks, loss-frame participants reported higher brushing and flossing rates, and more favorable attitudes and intentions to brush, compared to the other groups. At 24 weeks, loss-frame participants showed better OHRQOL, gingival health and less dental plaque compared to the other groups. Attitudes and intentions mediated intervention effects for the loss-framed group. Conclusions: Loss-framed messages were more effective than gain-framed messages in encouraging oral self-care behaviors among Iranian adolescents. These effects were mediated through attitudes and intentions. (clinicaltrials.gov number NCT01421108.)|
|Rights:||The publisher has not yet responded to our queries therefore this work cannot be made publicly available in this Repository. Please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study.|
|Affiliation:||Qazvin University of Medical Sciences|
Kent State University
|Ann Behav Med 2014.pdf||290.84 kB||Adobe PDF||Under Embargo until 31/12/2999 Request a copy|
Note: If any of the files in this item are currently embargoed, you can request a copy directly from the author by clicking the padlock icon above. However, this facility is dependant on the depositor still being contactable at their original email address.
This item is protected by original copyright
Items in the Repository are protected by copyright, with all rights reserved, unless otherwise indicated.
If you believe that any material held in STORRE infringes copyright, please contact email@example.com providing details and we will remove the Work from public display in STORRE and investigate your claim.