|Appears in Collections:||Communications, Media and Culture Journal Articles|
|Peer Review Status:||Refereed|
|Title:||Metaphoricity in the real estate showroom: Affordance spaces for sensorimotor shopping|
|Citation:||Harrison S & Fleming D (2019) Metaphoricity in the real estate showroom: Affordance spaces for sensorimotor shopping. Metaphor and Symbol, 34 (1), pp. 45-60. https://doi.org/10.1080/10926488.2019.1591717|
|Abstract:||This paper adopts an ecological view of cognition to analyse the role of the environ-ment in scaffolding metaphorical experience. Using ethnographic material collected from two real estate showrooms in China, we describe how each showroom setting is equipped with to-be-phenomenologically-experienced objects designed to stimulate desirable sensorimotor experiences and altered bodily states during the guided show-room tours. By analysing the qualities of such settings and identifying the processes through which visitors become environmentally coupled—including active and pas-sive touch in highly organized auditory, olfactory, and gustatory environs—we demonstrate how the showrooms constitute an affordance space for enacting meta-phoricity through doubleness in experience. Implications for conceptual metaphor theory relating to the nature of environments and bodies are discussed.|
|Rights:||This item has been embargoed for a period. During the embargo please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study. This is an Accepted Manuscript of an article published by Taylor & Francis Group in Metaphor and Symbol on 02 May 2019, available online: http://www.tandfonline.com/10.1080/10926488.2019.1591717.|
|Pre-print submission Harrison-Fleming 2019.pdf||Fulltext - Accepted Version||693.5 kB||Adobe PDF||View/Open|
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