|Appears in Collections:||Management, Work and Organisation Journal Articles|
|Peer Review Status:||Refereed|
|Title:||Recovering the Divide: A Review of Strategy and Tactics in Business and Management|
|Citation:||Mackay D & Zundel M (2017) Recovering the Divide: A Review of Strategy and Tactics in Business and Management, International Journal of Management Reviews, 19 (2), pp. 175-194.|
|Abstract:||With origins in military history, strategy and tactics is a frequently used conceptual couplet in the business and management literature. This paper reviews how strategy and tactics are portrayed, identifying a dominant ‘pragmatic’ account of strategy as an expression of formal, planned ends achieved through the subordinate means of tactics. Pragmatic distinctions give rise to a range of well-known problems, in particular in strategy implementation stages. We suggest that some of these problems may be avoided when the strategy–tactics relationship is conceived differently. We elaborate two alternative distinctions: a sociological framing of tactics as mechanisms of resistance to formal, controlling strategies; and a processual perspective, which sidesteps fixed distinctions between tactics and strategy, giving rise to more fluid interrelations between both modes. Based on a review of the business and management literature, we identify key examples of each trope and conclude by drawing insights for each account on the basis of these wider discussions.|
|Rights:||This item has been embargoed for a period. During the embargo please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study. This is the peer reviewed version of the following article: Mackay, D. and Zundel, M. (2017), Recovering the Divide: A Review of Strategy and Tactics in Business and Management. International Journal of Management Reviews, 19: 175–194, which has been published in final form at https://doi.org/10.1111/ijmr.12091. This article may be used for non-commercial purposes in accordance With Wiley Terms and Conditions for self-archiving.|
|Mackay-Zundel-IJMR_resubmission_oct_2015.pdf||401.12 kB||Adobe PDF||View/Open|
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