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Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/24542
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dc.contributor.authorBauld, Lindaen_UK
dc.contributor.authorAngus, Kathrynen_UK
dc.contributor.authorde Andrade, Marisaen_UK
dc.contributor.authorFord, Allisonen_UK
dc.date.accessioned2016-11-18T23:24:33Z-
dc.date.available2016-11-18T23:24:33Z-
dc.date.issued2016-10en_UK
dc.identifier.urihttp://hdl.handle.net/1893/24542-
dc.description.abstractThis report outlines results from three separate but connected pieces of research. First, a review of the current e-cigarette market drawing on available data from market analysis, the trade press and other published sources. Secondly, a systematic rapid review of the e-cigarette marketing literature published in peer reviewed journals between 2011 and 2016, updating our previous work in this area. Finally, a description of the past and current regulatory framework for e-cigarette marketing in the UK, drawing on semi-structured interviews with key professionals working in the field and relevant documentary sources.en_UK
dc.language.isoenen_UK
dc.publisherCancer Research UKen_UK
dc.relationBauld L, Angus K, de Andrade M & Ford A (2016) Electronic Cigarette Marketing: Current Research and Policy. Cancer Research UK. Cancer Research UK. http://www.cancerresearchuk.org/sites/default/files/electronic_cigarette_marketing_report_final.pdfen_UK
dc.rightsCopyright belongs to the authors. This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made.en_UK
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en_UK
dc.subjectelectronic cigarettesen_UK
dc.subjecte-cigarettesen_UK
dc.subjectbusinessen_UK
dc.subjectmarketen_UK
dc.subjectadvertisingen_UK
dc.subjectpromotionen_UK
dc.subjectsponsorshipen_UK
dc.subjectmarketingen_UK
dc.subjectregulationen_UK
dc.subjectpolicyen_UK
dc.subjecttobaccoen_UK
dc.subjectindustryen_UK
dc.subjecthealthen_UK
dc.subjectsmoking cessationen_UK
dc.subjectdocument analysisen_UK
dc.subjectrapid reviewen_UK
dc.subjectinterviewsen_UK
dc.subjectacademic literatureen_UK
dc.titleElectronic Cigarette Marketing: Current Research and Policyen_UK
dc.typeResearch Reporten_UK
dc.contributor.sponsorCancer Research UKen_UK
dc.citation.publicationstatusPublisheden_UK
dc.type.statusVoR - Version of Recorden_UK
dc.contributor.funderCancer Research UKen_UK
dc.identifier.urlhttp://www.cancerresearchuk.org/sites/default/files/electronic_cigarette_marketing_report_final.pdfen_UK
dc.author.emaillinda.bauld@stir.ac.uken_UK
dc.citation.date31/10/2016en_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.contributor.affiliationUniversity of Edinburghen_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.identifier.wtid545678en_UK
dc.contributor.orcid0000-0002-5351-4422en_UK
dcterms.dateAccepted2016-10-31en_UK
dc.date.filedepositdate2016-10-31en_UK
dc.relation.funderprojectElectronic Cigarette Marketing: Current Research and Policyen_UK
dc.relation.funderrefC22086/A22830en_UK
rioxxterms.typeTechnical Reporten_UK
rioxxterms.versionVoRen_UK
local.rioxx.authorBauld, Linda|en_UK
local.rioxx.authorAngus, Kathryn|0000-0002-5351-4422en_UK
local.rioxx.authorde Andrade, Marisa|en_UK
local.rioxx.authorFord, Allison|en_UK
local.rioxx.projectC22086/A22830|Cancer Research UK|http://dx.doi.org/10.13039/501100000289en_UK
local.rioxx.freetoreaddate2016-11-11en_UK
local.rioxx.licencehttp://creativecommons.org/licenses/by/4.0/|2016-11-11|en_UK
local.rioxx.filenameBauld et al CRUK16_electronic_cigarette_marketing.pdfen_UK
local.rioxx.filecount1en_UK
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