Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/2372
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dc.contributor.authorMoodie, Crawforden_UK
dc.contributor.authorHastings, Gerarden_UK
dc.date.accessioned2015-02-10T08:06:13Z-
dc.date.available2015-02-10T08:06:13Z-
dc.date.issued2010-02en_UK
dc.identifier.urihttp://hdl.handle.net/1893/2372-
dc.description.abstractIt is almost thirty years since a senior vice president of marketing at British American Tobacco forewarned that tobacco products may eventually have to sell themselves through the pack.1 His prediction has now come true for countries with wide-ranging marketing controls. The tobacco industry has shown remarkable resilience and marketing ingenuity to continue promoting its wares, and the pack has become the focus of its efforts.en_UK
dc.language.isoenen_UK
dc.publisherOxford University Press / the European Public Health Associationen_UK
dc.relationMoodie C & Hastings G (2010) Plain packaging: a time for action. European Journal of Public Health, 20 (1), pp. 10-11. https://doi.org/10.1093/eurpub/ckp186en_UK
dc.rightsPublished in European Journal of Public Health by Oxford University Press / the European Public Health Association.; This is a pre-copy-editing, author-produced PDF of an article accepted for publication in the European Journal of Public Health following peer review. The definitive publisher-authenticated version, European Journal of Public Health, Volume 20, Issue 1, pp. 10 - 11 is available online at: http://eurpub.oxfordjournals.org/cgi/content/extract/20/1/10en_UK
dc.subjecttobaccoen_UK
dc.subjectpackagingen_UK
dc.subjectplain packsen_UK
dc.subjectadvertisingen_UK
dc.subjectEUen_UK
dc.subjectFramework Convention on Tobacco Controlen_UK
dc.subjectTobacco Marketingen_UK
dc.subjectAdvertising Tobacco Law and legislationen_UK
dc.subjectTobacco Law and legislationen_UK
dc.subjectPackagingen_UK
dc.titlePlain packaging: a time for actionen_UK
dc.typeJournal Articleen_UK
dc.rights.embargodate2011-03-29en_UK
dc.rights.embargoreason[Plain Packaging. A time for action2.pdf] Publisher conditions require a 12 month embargo.en_UK
dc.identifier.doi10.1093/eurpub/ckp186en_UK
dc.citation.jtitleEuropean Journal of Public Healthen_UK
dc.citation.issn1464-360Xen_UK
dc.citation.issn1101-1262en_UK
dc.citation.volume20en_UK
dc.citation.issue1en_UK
dc.citation.spage10en_UK
dc.citation.epage11en_UK
dc.citation.publicationstatusPublisheden_UK
dc.citation.peerreviewedRefereeden_UK
dc.type.statusAM - Accepted Manuscripten_UK
dc.author.emailc.s.moodie@stir.ac.uken_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.identifier.scopusid2-s2.0-76249116297en_UK
dc.identifier.wtid806791en_UK
dc.contributor.orcid0000-0002-1805-2509en_UK
dcterms.dateAccepted2010-02-28en_UK
dc.date.filedepositdate2010-07-14en_UK
rioxxterms.typeJournal Article/Reviewen_UK
rioxxterms.versionAMen_UK
local.rioxx.authorMoodie, Crawford|0000-0002-1805-2509en_UK
local.rioxx.authorHastings, Gerard|en_UK
local.rioxx.projectInternal Project|University of Stirling|https://isni.org/isni/0000000122484331en_UK
local.rioxx.freetoreaddate2011-03-29en_UK
local.rioxx.licencehttp://www.rioxx.net/licenses/under-embargo-all-rights-reserved||2011-03-28en_UK
local.rioxx.licencehttp://www.rioxx.net/licenses/all-rights-reserved|2011-03-29|en_UK
local.rioxx.filenamePlain Packaging. A time for action2.pdfen_UK
local.rioxx.filecount1en_UK
local.rioxx.source1101-1262en_UK
Appears in Collections:Faculty of Health Sciences and Sport Journal Articles

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