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http://hdl.handle.net/1893/23716| Appears in Collections: | Faculty of Health Sciences and Sport Journal Articles |
| Title: | Evidence supports plain tobacco packaging to improve public health |
| Author(s): | Moodie, Crawford Bauld, Linda |
| Contact Email: | c.s.moodie@stir.ac.uk |
| Issue Date: | 8-Jan-2015 |
| Date Deposited: | 8-Jul-2016 |
| Citation: | Moodie C & Bauld L (2015) Evidence supports plain tobacco packaging to improve public health. Pharmaceutical Journal, 294 (7843/4), pp. 15-16. https://doi.org/10.1211/PJ.2015.20067505 |
| Abstract: | First paragraph: Tobacco companies rely heavily on packaging to create and drive brand image in order to attract new consumers to their products and create brand loyalty. Standardising pack appearance by introducing laws that enforce plain tobacco packaging may contribute to a reduction in smoking rates and improve public health. |
| DOI Link: | 10.1211/PJ.2015.20067505 |
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| Licence URL(s): | http://www.rioxx.net/licenses/under-embargo-all-rights-reserved |
| File | Description | Size | Format | |
|---|---|---|---|---|
| Plain-packaging-commentary.pdf | Fulltext - Accepted Version | 271.02 kB | Adobe PDF | Under Embargo until 2999-12-09 Request a copy |
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