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|Appears in Collections:||Literature and Languages Book Chapters and Sections|
|Title:||Book Marketing and the Booker Prize|
|Citation:||Squires C (2007) Book Marketing and the Booker Prize. In: Matthews N & Moody N (eds.) Judging a Book by its Cover: Fans, Publishers, Designers, and the Marketing of Fiction. Ashgate: London, pp. 71-82. http://www.ashgate.com/isbn/9780754657316|
|Rights:||The publisher has granted permission for use of this work in this Repository. Used by permission of the Publishers from ‘Book marketing and the Booker Prize’, in Judging a Book by Its Cover eds. Nicole Matthews and Nickianne Moody (Farnham: Ashgate, 2007), pp. 71–82. Copyright © 2007 http://www.ashgate.com/isbn/9780754657316|
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