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Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/11503
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dc.contributor.authorMunafo, Marcusen_UK
dc.contributor.authorRoberts, Nicoleen_UK
dc.contributor.authorBauld, Lindaen_UK
dc.contributor.authorLeonards, Uteen_UK
dc.date.accessioned2015-02-10T14:04:10Z-
dc.date.available2015-02-10T14:04:10Zen_UK
dc.date.issued2011-08en_UK
dc.identifier.urihttp://hdl.handle.net/1893/11503-
dc.description.abstractAims: To assess the impact of plain packaging on visual attention towards health warning information on cigarette packs. Design: Mixed-model experimental design, comprising smoking status as a between-subjects factor, and package type (branded versus plain) as a within-subjects factor. Setting: University laboratory. Participants: Convenience sample of young adults, comprising non-smokers (n = 15), weekly smokers (n = 14) and daily smokers (n = 14). Measurements: Number of saccades (eye movements) towards health warnings on cigarette packs, to directly index visual attention. Findings: Analysis of variance indicated more eye movements (i.e. greater visual attention) towards health warnings compared to brand information on plain packs versus branded packs. This effect was observed among non-smokers and weekly smokers, but not daily smokers. Conclusion: Among non-smokers and non-daily cigarette smokers, plain packaging appears to increase visual attention towards health warning information and away from brand information.en_UK
dc.language.isoenen_UK
dc.publisherWiley-Blackwell for Society for the Study of Addictionen_UK
dc.relationMunafo M, Roberts N, Bauld L & Leonards U (2011) Plain packaging increases visual attention to health warnings on cigarette packs in non-smokers and weekly smokers but not daily smokers. Addiction, 106 (8), pp. 1505-1510. https://doi.org/10.1111/j.1360-0443.2011.03430.xen_UK
dc.rightsThe publisher does not allow this work to be made publicly available in this Repository. Please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study.en_UK
dc.rights.urihttp://www.rioxx.net/licenses/under-embargo-all-rights-reserveden_UK
dc.subjectEye trackingen_UK
dc.subjecthealth warningsen_UK
dc.subjectplain packagingen_UK
dc.subjecttobaccoen_UK
dc.subjectvisual attentionen_UK
dc.titlePlain packaging increases visual attention to health warnings on cigarette packs in non-smokers and weekly smokers but not daily smokersen_UK
dc.typeJournal Articleen_UK
dc.rights.embargodate3000-01-01en_UK
dc.rights.embargoreason[Plain packaging increases visual attention to health warnings on cigarette packs.pdf] The publisher does not allow this work to be made publicly available in this Repository therefore there is an embargo on the full text of the work.en_UK
dc.identifier.doi10.1111/j.1360-0443.2011.03430.xen_UK
dc.citation.jtitleAddictionen_UK
dc.citation.issn1360-0443en_UK
dc.citation.issn0965-2140en_UK
dc.citation.volume106en_UK
dc.citation.issue8en_UK
dc.citation.spage1505en_UK
dc.citation.epage1510en_UK
dc.citation.publicationstatusPublisheden_UK
dc.citation.peerreviewedRefereeden_UK
dc.type.statusVoR - Version of Recorden_UK
dc.author.emaillinda.bauld@stir.ac.uken_UK
dc.contributor.affiliationUniversity of Bristolen_UK
dc.contributor.affiliationUniversity of Bathen_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.contributor.affiliationUniversity of Bristolen_UK
dc.identifier.isiWOS:000292649700016en_UK
dc.identifier.scopusid2-s2.0-79960247858en_UK
dc.identifier.wtid724596en_UK
dcterms.dateAccepted2011-08-31en_UK
dc.date.filedepositdate2013-03-25en_UK
rioxxterms.typeJournal Article/Reviewen_UK
rioxxterms.versionVoRen_UK
local.rioxx.authorMunafo, Marcus|en_UK
local.rioxx.authorRoberts, Nicole|en_UK
local.rioxx.authorBauld, Linda|en_UK
local.rioxx.authorLeonards, Ute|en_UK
local.rioxx.projectInternal Project|University of Stirling|https://isni.org/isni/0000000122484331en_UK
local.rioxx.freetoreaddate3000-01-01en_UK
local.rioxx.licencehttp://www.rioxx.net/licenses/under-embargo-all-rights-reserved||en_UK
local.rioxx.filenamePlain packaging increases visual attention to health warnings on cigarette packs.pdfen_UK
local.rioxx.filecount1en_UK
local.rioxx.source0965-2140en_UK
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