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Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/9317
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dc.contributor.authorTan, Jaclyn Pit Tingen_UK
dc.contributor.authorFreathy, Paulen_UK
dc.date.accessioned2018-01-08T23:28:48Z-
dc.date.available2018-01-08T23:28:48Z-
dc.date.issued2011-07en_UK
dc.identifier.urihttp://hdl.handle.net/1893/9317-
dc.description.abstractThis paper examines who patronises Traditional Chinese Medicine (TCM) halls in Singapore and for what purpose. A quantitative study of 400 respondents identifies that TCMs are used primarily for the improvement of health and well being rather than the treatment of more serious medical conditions. While the patronage of TCM stores is not restricted to the Chinese population, traditional Mom-and-Pop outlets have come under increasing pressure from new market entrants. When choosing a TCM outlet, customers consider price and quality to be important factors while trust in the store keeper was also identified as a key determinant of store choice.en_UK
dc.language.isoenen_UK
dc.publisherElsevieren_UK
dc.relationTan JPT & Freathy P (2011) Consumer Decision Making and Store Patronage Behaviour in Traditional Chinese Medicine (TCM) Halls in Singapore. Journal of Retailing and Consumer Services, 18 (4), pp. 285-292. https://doi.org/10.1016/j.jretconser.2011.02.002en_UK
dc.rightsPublisher policy allows this work to be made available in this repository. Published in Journal of Retailing and Consumer Services by Elsevier. The original publication is available at http://dx.doi.org/10.1016/j.jretconser.2011.02.002en_UK
dc.subjectTraditional Chinese Medicine Hallsen_UK
dc.subjectConsumer Behaviouren_UK
dc.subjectStore Choice Criteriaen_UK
dc.titleConsumer Decision Making and Store Patronage Behaviour in Traditional Chinese Medicine (TCM) Halls in Singaporeen_UK
dc.typeJournal Articleen_UK
dc.identifier.doi10.1016/j.jretconser.2011.02.002en_UK
dc.citation.jtitleJournal of Retailing and Consumer Servicesen_UK
dc.citation.issn0969-6989en_UK
dc.citation.volume18en_UK
dc.citation.issue4en_UK
dc.citation.spage285en_UK
dc.citation.epage292en_UK
dc.citation.publicationstatusPublisheden_UK
dc.citation.peerreviewedRefereeden_UK
dc.type.statusAM - Accepted Manuscripten_UK
dc.type.statusAM - Accepted Manuscripten_UK
dc.author.emailj.p.freathy@stir.ac.uken_UK
dc.contributor.affiliationTemasek Polytechnicen_UK
dc.contributor.affiliationMarketing & Retailen_UK
dc.identifier.isiWOS:000213877300005en_UK
dc.identifier.scopusid2-s2.0-79957564847en_UK
dc.identifier.wtid756744en_UK
dcterms.dateAccepted2011-07-31en_UK
dc.date.filedepositdate2012-10-05en_UK
rioxxterms.typeJournal Article/Reviewen_UK
rioxxterms.versionAMen_UK
local.rioxx.authorTan, Jaclyn Pit Ting|en_UK
local.rioxx.authorFreathy, Paul|en_UK
local.rioxx.projectInternal Project|University of Stirling|https://isni.org/isni/0000000122484331en_UK
local.rioxx.freetoreaddate2012-10-05en_UK
local.rioxx.licencehttp://www.rioxx.net/licenses/all-rights-reserved|2012-10-05|en_UK
local.rioxx.filenameTCM_published.pdfen_UK
local.rioxx.filecount2en_UK
local.rioxx.source0969-6989en_UK
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