Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/26963
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dc.contributor.authorThrasher, James Fen_UK
dc.contributor.authorAnshari, Dienen_UK
dc.contributor.authorLambert-Jessup, Victoriaen_UK
dc.contributor.authorIslam, Farahnazen_UK
dc.contributor.authorMead, Erinen_UK
dc.contributor.authorPopova, Lucyen_UK
dc.contributor.authorSalloum, Ramzi Gen_UK
dc.contributor.authorMoodie, Crawforden_UK
dc.contributor.authorLouviere, Jordanen_UK
dc.contributor.authorLindblom, Eric Nen_UK
dc.date.accessioned2018-04-20T03:10:00Z-
dc.date.available2018-04-20T03:10:00Z-
dc.date.issued2018-03en_UK
dc.identifier.urihttp://hdl.handle.net/1893/26963-
dc.description.abstractObjectives: Our aim was to identify message characteristics for cigarette pack inserts that aim to help smokers quit.  Methods: US adult smokers from an online consumer panel (N = 665) participated in a discrete choice experiment with a 2x2x2x2x4 within-subjects balanced incomplete block design, manipulating: image (vs no image), text type (testimonial vs informational), cessation resource information (vs none), call to action (vs none), and message topic (well-being, financial benefit, cravings, social support). Participants evaluated 9 choice sets, each with 4 inserts, selecting: (1) the most and least helpful for quitting; and (2) the most and least motivating to quit. Linear models regressed choices on insert characteristics, controlling for sociodemographics and smoking-related variables. We assessed interactions between insert characteristics and smoker attributes (ie, education, quit intention, self-efficacy).  Results: Inserts were most helpful and motivating when they included an image, provided cessation resource information, or referenced well-being and financial benefits. Significant interactions indicated that inserts with cessation resource information were relatively more helpful and motivating among smokers with low self-efficacy, an intention to quit, or lower education.  Conclusion: Cigarette pack inserts with imagery and cessation resource information may be particularly effective in promoting smoking cessation.en_UK
dc.language.isoenen_UK
dc.publisherTobacco Regulatory Science Groupen_UK
dc.relationThrasher JF, Anshari D, Lambert-Jessup V, Islam F, Mead E, Popova L, Salloum RG, Moodie C, Louviere J & Lindblom EN (2018) Assessing Smoking Cessation Messages with a Discrete Choice Experiment. Tobacco Regulatory Science, 4 (2), pp. 73-87. https://doi.org/10.18001/TRS.4.2.7en_UK
dc.rightsThe publisher does not allow this work to be made publicly available in this Repository. Please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study.en_UK
dc.rights.urihttp://www.rioxx.net/licenses/under-embargo-all-rights-reserveden_UK
dc.subjecthealth communicationen_UK
dc.subjecthealth policyen_UK
dc.subjectsmoking cessationen_UK
dc.subjecttobacco controlen_UK
dc.titleAssessing Smoking Cessation Messages with a Discrete Choice Experimenten_UK
dc.typeJournal Articleen_UK
dc.rights.embargodate2999-12-02en_UK
dc.rights.embargoreason[Inserts US DCE.pdf] The publisher does not allow this work to be made publicly available in this Repository therefore there is an embargo on the full text of the work.en_UK
dc.identifier.doi10.18001/TRS.4.2.7en_UK
dc.identifier.pmid30828595en_UK
dc.citation.jtitleTobacco Regulatory Scienceen_UK
dc.citation.issn2333-9748en_UK
dc.citation.volume4en_UK
dc.citation.issue2en_UK
dc.citation.spage73en_UK
dc.citation.epage87en_UK
dc.citation.publicationstatusPublisheden_UK
dc.citation.peerreviewedRefereeden_UK
dc.type.statusVoR - Version of Recorden_UK
dc.author.emailc.s.moodie@stir.ac.uken_UK
dc.citation.date01/03/2018en_UK
dc.contributor.affiliationUniversity of South Carolinaen_UK
dc.contributor.affiliationUniversity of Indonesiaen_UK
dc.contributor.affiliationUniversity of South Carolinaen_UK
dc.contributor.affiliationUniversity of South Carolinaen_UK
dc.contributor.affiliationUniversity of Connecticuten_UK
dc.contributor.affiliationGeorgia State Universityen_UK
dc.contributor.affiliationUniversity of Floridaen_UK
dc.contributor.affiliationInstitute for Social Marketingen_UK
dc.contributor.affiliationUniversity of Technology, Sydneyen_UK
dc.contributor.affiliationGeorgetown Universityen_UK
dc.identifier.isiWOS:000430183900007en_UK
dc.identifier.wtid878051en_UK
dc.contributor.orcid0000-0002-1805-2509en_UK
dc.date.accepted2018-03-01en_UK
dcterms.dateAccepted2018-03-01en_UK
dc.date.filedepositdate2018-04-10en_UK
rioxxterms.apcnot requireden_UK
rioxxterms.typeJournal Article/Reviewen_UK
rioxxterms.versionVoRen_UK
local.rioxx.authorThrasher, James F|en_UK
local.rioxx.authorAnshari, Dien|en_UK
local.rioxx.authorLambert-Jessup, Victoria|en_UK
local.rioxx.authorIslam, Farahnaz|en_UK
local.rioxx.authorMead, Erin|en_UK
local.rioxx.authorPopova, Lucy|en_UK
local.rioxx.authorSalloum, Ramzi G|en_UK
local.rioxx.authorMoodie, Crawford|0000-0002-1805-2509en_UK
local.rioxx.authorLouviere, Jordan|en_UK
local.rioxx.authorLindblom, Eric N|en_UK
local.rioxx.projectInternal Project|University of Stirling|https://isni.org/isni/0000000122484331en_UK
local.rioxx.freetoreaddate2999-12-02en_UK
local.rioxx.licencehttp://www.rioxx.net/licenses/under-embargo-all-rights-reserved||en_UK
local.rioxx.filenameInserts US DCE.pdfen_UK
local.rioxx.filecount1en_UK
local.rioxx.source2333-9748en_UK
Appears in Collections:Faculty of Health Sciences and Sport Journal Articles

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