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http://hdl.handle.net/1893/26290| Appears in Collections: | Faculty of Health Sciences and Sport Research Reports |
| Title: | Rapid evidence review: The impact of promotions on high fat, sugar and salt (HFSS) food and drink on consumer purchasing and consumption behaviour and the effectiveness of retail environment interventions |
| Author(s): | Martin, Laura Bauld, Linda Angus, Kathryn |
| Contact Email: | linda.bauld@stir.ac.uk |
| Citation: | Martin L, Bauld L & Angus K (2017) Rapid evidence review: The impact of promotions on high fat, sugar and salt (HFSS) food and drink on consumer purchasing and consumption behaviour and the effectiveness of retail environment interventions. NHS Health Scotland. NHS Health Scotland. http://www.healthscotland.scot/media/1611/rapid-evidence-review-restriction-of-price-promotions.pdf |
| Keywords: | Scotland obesity health inequality HFSS food drink high fat high salt high sugar consumers consumption purchase retail sales price promotions positional promotions marketing evidence review studies interventions effectiveness |
| Issue Date: | 30-Oct-2017 |
| Date Deposited: | 31-Oct-2017 |
| Publisher: | NHS Health Scotland |
| Abstract: | This briefing paper aims to provide an overview of the best available evidence on the impact of promotions on high fat, sugar and salt (HFSS) food and drink on consumer purchasing and consumption behaviour and the effectiveness of promotional interventions to influence consumer behaviour in a retail environment.The first section looks at the context of obesity and landscape of promotions in Scotland. The second section sets out the evidence on the impact of promotions on purchasing and consumption behaviour and the effectiveness of retail promotional interventions to encourage the purchase of healthy foods. The final section provides conclusions from the available evidence and limitations of the review. |
| Type: | Research Report |
| URL: | http://www.healthscotland.scot/media/1611/rapid-evidence-review-restriction-of-price-promotions.pdf |
| URI: | http://hdl.handle.net/1893/26290 |
| Rights: | The publisher has granted permission for use of this work in this Repository. Rapid evidence review: The impact of promotions on high fat, sugar and salt (HFSS) food and drink on consumer purchasing and consumption behaviour and the effectiveness of retail environment interventions was conducted for NHS Health Scotland and is also available at: http://www.healthscotland.scot/media/1611/rapid-evidence-review-restriction-of-price-promotions.pdf |
| Affiliation: | NHS Health Scotland Institute for Social Marketing Institute for Social Marketing |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Martin et al 2017_NHSHS_PromotionsOnHFSSFoodDrink.pdf | Fulltext - Published Version | 507.13 kB | Adobe PDF | View/Open |
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