Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/25115
Appears in Collections:Economics Journal Articles
Title: How bookies play with your emotions to make you place unlikely bets
Authors: Newall, Philip W S
Issue Date: 12-Jun-2015
Citation: Newall PWS (2015) How bookies play with your emotions to make you place unlikely bets, The Conversation, 12.6.2015.
Abstract: First paragraph: I first became aware of football “in-play” TV betting adverts around three years ago. In the first campaign of its type, Ray Winstone urges viewers to “bet in-play now” on the website Bet 365, by offering the odds on specific bets during high-profile football matches.
URL: https://theconversation.com/how-bookies-play-with-your-emotions-to-make-you-place-unlikely-bets-42863
Rights: The Conversation uses a Creative Commons Attribution NoDerivatives licence. You can republish their articles for free, online or in print. Licence information is available at: http://creativecommons.org/licenses/by-nd/4.0/

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