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http://hdl.handle.net/1893/25115| Appears in Collections: | Economics Journal Articles |
| Title: | How bookies play with your emotions to make you place unlikely bets |
| Author(s): | Newall, Philip W S |
| Issue Date: | 12-Jun-2015 |
| Date Deposited: | 8-Mar-2017 |
| Citation: | Newall PWS (2015) How bookies play with your emotions to make you place unlikely bets. The Conversation. 12.06.2015. https://theconversation.com/how-bookies-play-with-your-emotions-to-make-you-place-unlikely-bets-42863 |
| Abstract: | First paragraph: I first became aware of football “in-play” TV betting adverts around three years ago. In the first campaign of its type, Ray Winstone urges viewers to “bet in-play now” on the website Bet 365, by offering the odds on specific bets during high-profile football matches. |
| URL: | https://theconversation.com/how-bookies-play-with-your-emotions-to-make-you-place-unlikely-bets-42863 |
| Rights: | The Conversation uses a Creative Commons Attribution NoDerivatives licence. You can republish their articles for free, online or in print. Licence information is available at: http://creativecommons.org/licenses/by-nd/4.0/ |
| Licence URL(s): | http://creativecommons.org/licenses/by-nd/4.0/ |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Newall-Conversation-2015.pdf | Fulltext - Published Version | 272.88 kB | Adobe PDF | View/Open |
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