Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/24420
Appears in Collections:Faculty of Health Sciences and Sport Research Reports
Title: Plain Tobacco Packaging: A Systematic Review
Authors: Moodie, Crawford
Stead, Martine
Bauld, Linda
McNeill, Ann
Angus, Kathryn
Hinds, Kate
Kwan, Irene
Thomas, James
Hastings, Gerard
O'Mara-Eves, Alison
Contact Email: c.s.moodie@stir.ac.uk
Citation: Moodie C, Stead M, Bauld L, McNeill A, Angus K, Hinds K, Kwan I, Thomas J, Hastings G & O'Mara-Eves A (2012) Plain Tobacco Packaging: A Systematic Review. UK Centre for Tobacco Control. Public Health Research Consortium.
Keywords: health
smoking
tobacco
cigarettes
marketing
promotion
packaging
branding
systematic review
Issue Date: 2012
Publisher: Public Health Research Consortium
Abstract: This systematic review outlines findings from 37 studies that provide evidence of the impacts of plain tobacco packaging. The review was conducted following the publication of the March 2011 White Paper Healthy Lives: Healthy People which set out a renewed Tobacco Control Plan for England. One of the key actions identified in the plan was to consult on possible options to reduce the promotional impact of tobacco packaging, including plain packaging. This systematic review was commissioned to provide a comprehensive overview of evidence on the impact of plain packaging in order to inform a public consultation on the issue.
Type: Research Report
URL: http://phrc.lshtm.ac.uk/papers/PHRC_006_Final_Report.pdf
URI: http://hdl.handle.net/1893/24420
Rights: Authors retain copyright.
Affiliation: Institute for Social Marketing
Institute for Social Marketing
Institute for Social Marketing
King's College London
Institute for Social Marketing
University of London
University of London
University of London
Institute for Social Marketing
University of London

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