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http://hdl.handle.net/1893/24089| Appears in Collections: | Marketing and Retail Newspaper/Magazine Articles |
| Title: | ’Tis the season to spend, spend, spend ... or so retailers would have us think |
| Author(s): | Sparks, Leigh |
| Contact Email: | leigh.sparks@stir.ac.uk |
| Issue Date: | 2-Dec-2014 |
| Date Deposited: | 1-Jul-2016 |
| Publisher: | The Conversation Trust |
| Citation: | Sparks L (2014) ’Tis the season to spend, spend, spend ... or so retailers would have us think. The Conversation. 02.12.2014. https://theconversation.com/tis-the-season-to-spend-spend-spend-or-so-retailers-would-have-us-think-34880 |
| Abstract: | First paragraph: Advent – the season of preparing for Christmas – has only just begun. But the build up to the consumption bonanza that Christmas has come to represent, started weeks ago. And to give retailers a December boost as they enter the holiday home straight, there’s now Black Friday and Cyber Monday to get and keep us spending. Access this article on The Conversation website: https://theconversation.com/tis-the-season-to-spend-spend-spend-or-so-retailers-would-have-us-think-34880 |
| Type: | Newspaper/Magazine Article |
| URI: | http://hdl.handle.net/1893/24089 |
| URL: | https://theconversation.com/tis-the-season-to-spend-spend-spend-or-so-retailers-would-have-us-think-34880 |
| Rights: | The Conversation uses a Creative Commons Attribution NoDerivatives licence. You can republish their articles for free, online or in print. Licence information is available at: http://creativecommons.org/licenses/by-nd/4.0/ |
| Affiliation: | Marketing & Retail |
| Licence URL(s): | http://creativecommons.org/licenses/by-nd/4.0/ |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Sparks-Conversation-2014.pdf | Fulltext - Published Version | 323.11 kB | Adobe PDF | View/Open |
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