|Appears in Collections:||Marketing and Retail Journal Articles|
|Peer Review Status:||Refereed|
|Title:||Consumer mobility in the Scottish isles: The impact of internet adoption upon retail travel patterns|
|Citation:||Calderwood E & Freathy P (2014) Consumer mobility in the Scottish isles: The impact of internet adoption upon retail travel patterns, Transportation Research Part A: Policy and Practice, 59, pp. 192-203.|
|Abstract:||While there have been numerous studies of on-line shopping behaviour, the impact of internet adoption upon island communities remains largely unexplored. This is despite the identified difficulties that are encountered when attempting to access goods and services in these peripheral economies. Limitations in the transport infrastructure, inconsistent supply and restricted availability have all been acknowledged as issues affecting local retail provision. Island residents have also traditionally been required to travel to the main town or mainland in order to shop for key items. This research study examines the extent to which on-line provision has reconfigured the mobility patterns of residents in the Scottish isles and whether e-commerce has reduced the propensity of individuals to undertake shopping related travel. The findings suggest that e-commerce has had only a modest impact upon consumer travel patterns and that other situational factors moderate the identified benefits that accrue from purchasing on-line.|
|Rights:||This item has been embargoed for a period. During the embargo please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study. Accepted refereed manuscript of: Calderwood E & Freathy P (2014) Consumer mobility in the Scottish isles: The impact of internet adoption upon retail travel patterns, Transportation Research Part A: Policy and Practice, 59, pp. 192-203 DOI: 10.1016/j.tra.2013.11.012 © 2015, Elsevier. Licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International http://creativecommons.org/licenses/by-nc-nd/4.0/|
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