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Appears in Collections:Marketing and Retail Journal Articles
Peer Review Status: Refereed
Title: Differensieringsmuligheter for Laks: egenskaper ved eksklusiv røkelaks
Authors: Sogn-Grundvag, Geir
Young, James
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Issue Date: 20-Nov-2009
Publisher: Norsk Fiskeoppdrett AS
Citation: Sogn-Grundvag G & Young J (2009) Differensieringsmuligheter for Laks: egenskaper ved eksklusiv røkelaks, Norsk Fiskeoppdrett, pp. 27-31.
Abstract: First paragraph: Denne artikkelen stiller følgende spørsmål: Kan laks differensieres – og i tilfelle hvordan? Er det mulig å finne profitable markedsposisjoner for differensierte lakseprodukter? Kan slike gunstige posisjoner opprettholdes over tid?
Type: Journal Article
Rights: The publisher has granted permission for use of this article in this Repository. The article was first published in Norsk Fiskeoppdrett by Norsk Fiskeoppdrett AS.
Affiliation: University of Stirling
Marketing and Retail Division

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