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http://hdl.handle.net/1893/18225| Appears in Collections: | Faculty of Health Sciences and Sport Journal Articles |
| Peer Review Status: | Refereed |
| Title: | Promotion of electronic cigarettes: tobacco marketing reinvented? |
| Author(s): | De Andrade, Marisa Hastings, Gerard Angus, Kathryn |
| Contact Email: | marisa.deandrade1@stir.ac.uk |
| Keywords: | electronic cigarettes e-cigarettes regulation advertising tobacco industry tobacco harm reduction stakeholder marketing mass media content analysis |
| Issue Date: | Dec-2013 |
| Date Deposited: | 9-Jan-2014 |
| Citation: | De Andrade M, Hastings G & Angus K (2013) Promotion of electronic cigarettes: tobacco marketing reinvented?. BMJ, 347, Art. No.: f7473. http://www.bmj.com/content/347/bmj.f7473; https://doi.org/10.1136/bmj.f7473 |
| Abstract: | Electronic cigarettes are not subject to the same marketing controls as tobacco products. Marisa de Andrade, Gerard Hastings, and Kathryn Angus argue that their advertising is likely to appeal to young people and undermine tobacco control policy. |
| URL: | http://www.bmj.com/content/347/bmj.f7473 |
| DOI Link: | 10.1136/bmj.f7473 |
| Rights: | This journal is open-access. Open access publishing allows free access to and distribution of published articles where the author retains copyright of their work by employing a Creative Commons attribution licence. Proper attribution of authorship and correct citation details should be given. |
| Licence URL(s): | http://creativecommons.org/licenses/by-nc/3.0/ |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| deAndrade_etal_BMJ13.pdf | Fulltext - Published Version | 428.95 kB | Adobe PDF | View/Open |
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