|Appears in Collections:||Faculty of Health Sciences and Sport Journal Articles|
|Peer Review Status:||Refereed|
|Title:||UK government's delay on plain tobacco packaging: how much evidence is enough?|
|Citation:||Moodie C, Bauld L & Stead M (2013) UK government's delay on plain tobacco packaging: how much evidence is enough?, BMJ, 347, Art. No.: f4786.|
|Abstract:||First paragraph: In the wake of the UK government's announcement on 12 July that its decision on plain (standardised) tobacco packaging would be delayed until evidence emerged from Australia, Wakefield and colleagues report timely findings from a study exploring the early effects of plain packaging in Victoria.1 2 Conducted during the phase-in period, when plain and branded packs were concurrently on sale, the study found that smokers who used plain packs were more likely than smokers who used fully branded packs to perceive their cigarettes to be less satisfying and poorer quality, were more supportive of plain packaging, and were more likely to think about and to prioritise quitting.|
|Rights:||Journal is open-access. Open access publishing allows free access to and distribution of published articles where the author retains copyright of their work by employing a Creative Commons attribution licence. Proper attribution of authorship and correct citation details should be given.|
|BMJ Comment - UK Gov Delay Decision - July 2013.pdf||192.78 kB||Adobe PDF||View/Open|
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