Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/15133
Appears in Collections:Faculty of Health Sciences and Sport Journal Articles
Peer Review Status: Refereed
Title: Significant others, situations and infant feeding behaviour change processes: a serial qualitative interview study
Authors: McInnes, Rhona
Hoddinott, Pat
Britten, Jane
Darwent, Kirsty
Craig, Leone C A
Contact Email: rjm2@stir.ac.uk
Keywords: Infant feeding
Behaviour change
Qualitative
Person-centred care
Issue Date: 16-May-2013
Publisher: BioMed Central Ltd
Citation: McInnes R, Hoddinott P, Britten J, Darwent K & Craig LCA (2013) Significant others, situations and infant feeding behaviour change processes: a serial qualitative interview study, BMC Pregnancy and Childbirth, 13, Art. No.: 114.
Abstract: BACKGROUND Exclusive breastfeeding until six months followed by the introduction of solids and continued breastfeeding is recommended by the World Health Organisation. The dominant approach to achieving this has been to educate and support women to start and continue breastfeeding rather than understanding behaviour change processes from a broader perspective. METHOD Serial qualitative interviews examined the influences of significant others on women's feeding behaviour. Thirty-six women and 37 nominated significant others participated in 220 interviews, conducted approximately four weekly from late pregnancy to six months after birth. Responses to summative structured questions at the end of each interview asking about significant influences on feeding decisions were compared and contrasted with formative semi-structured data within and between cases. Analysis focused on pivotal points where behaviour changed from exclusive breastfeeding to introducing formula, stopping breastfeeding or introducing solids. This enabled us to identify processes that decelerate or accelerate behaviour change and understand resolution processes afterwards. RESULTS The dominant goal motivating behaviour change was family wellbeing, rather than exclusive breastfeeding. Rather than one type of significant other emerging as the key influence, there was a complex interplay between the self-baby dyad, significant others, situations and personal or vicarious feeding history. Following behaviour change women turned to those most likely to confirm or resolve their decisions and maintain their confidence as mothers. CONCLUSIONS Applying ecological models of behaviour would enable health service organisation, practice, policy and research to focus on enhancing family efficacy and wellbeing, improving family-centred communication and increasing opportunities for health professionals to be a constructive influence around pivotal points when feeding behaviour changes. A paradigm shift is recommended away from the dominant approach of support and education of individual women towards a more holistic, family-centred narrative approach, whilst acknowledging that breastfeeding is a practical skill that women and babies have to learn.
Type: Journal Article
URI: http://hdl.handle.net/1893/15133
DOI Link: http://dx.doi.org/10.1186/1471-2393-13-114
Rights: © 2013 McInnes et al.; licensee BioMed Central Ltd. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/2.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. The electronic version of this article is the complete one and can be found online at: http://www.biomedcentral.com/1471-2393/13/114
Affiliation: HS UG Regulated - Stirling
HS Research - Stirling
University of Stirling
NMAHP Research
University of Aberdeen

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